Live Travel Insurance Data
Squaremouth Analytics - Our Approach to Research
Squaremouth.com hosts travel insurance policies from most major providers in the industry, helping customers quickly quote, compare, and buy travel insurance online. Since 2003, Squaremouth.com has insured over 4.2 million travelers. Using Squaremouth’s intuitive quoting and comparison engine, award-winning support team, and verified customer reviews, travelers can save time and money to find the best travel insurance policy for their trip.
Squaremouth Analytics reports are free and available for use within your reporting. This page is regularly updated to reflect noteworthy trends. Please credit Squaremouth.com for any information used.
Sales Trend Data:
Squaremouth’s Sales Trend Data shows a real-time view of traveler behavior, including how much they are spending on travel insurance, how much they are spending on their trips, and how long they are traveling for.
Sales Data
Average premium: $306.80Average trip cost: $6,948.30
Average trip length: 14 Days
Squaremouth Analytics studies data from thousands of travel insurance policy sales to highlight the most notable industry trends. We analyze data on a daily basis to identify real-time shifts in traveler behavior and to reveal the most common traveler concerns in the current travel landscape.
Steven Benna, Senior Marketing Manager and Lead Data Analyst at Squaremouth
Destination Data:
Squaremouth’s Destination Data shows a real-time view of where travelers are heading based on recent sales. We break this down by domestic vs. international travel, and by the most popular destinations overall.
Domestic vs. International
Nov 3, 2025-Dec 3, 2025| Destination | % of Sales | Average Trip Cost |
|---|---|---|
| Domestic | 10.82% | $4,271.40 |
| International | 89.18% | $4,477.66 |
Source: Squaremouth.com
Top 10 Destinations
Nov 3, 2025-Dec 3, 2025| Destination Country | % of Sales | Average Trip Cost |
|---|---|---|
| United States | 21.64% | $4,271.40 |
| Mexico | 9.46% | $2,472.71 |
| Japan | 4.04% | $4,212.23 |
| Bahamas | 3.93% | $2,342.74 |
| United Kingdom | 3.66% | $4,997.98 |
| Italy | 3.52% | $6,426.25 |
| Israel | 2.93% | $2,774.86 |
| France | 2.63% | $4,712.30 |
| Spain | 2.51% | $4,584.35 |
| Canada | 2.40% | $4,120.63 |
Source: Squaremouth.com
Traveler Age Data:
Squaremouth’s Traveler Age Data shows a detailed breakdown of travelers based on their generation, detailing the market share of travelers in each age group and how much the average traveler in a select age group spends on their trips.
Traveler Share by Generation
Nov 3, 2025-Dec 3, 2025| Generations | % of Sales | Average Trip Cost / Traveler |
|---|---|---|
| Gen Alpha (born 2013 or later) | 5.85% | $1,367.73 |
| Gen Z (born 1997 through 2012) | 12.22% | $1,773.37 |
| Millennial (born 1981 through 1996) | 17.89% | $1,669.54 |
| Gen X (born 1965 through 1980) | 24.77% | $2,160.44 |
| Baby Boomers (born 1946 - 1964) | 35.91% | $3,124.64 |
| Silent (born 1945 or before) | 3.37% | $3,245.20 |
Source: Squaremouth.com
Search Trend Data:
Squaremouth’s Search Trend Data breaks down what travelers are looking for when buying travel insurance policies. This is broken into two parts. The first provides a comparison of how many policies are purchased with Trip Cancellation vs. without Trip Cancellation. The second provides a detailed overview of the most popular travel insurance benefits by traveler search interest.
Cancellation vs Non-Cancellation
Nov 3, 2025-Dec 3, 2025| Policy Type | % of Sales | Average Premium | Average Trip Length |
|---|---|---|---|
| Cancellation | 64.45% | $438.44 | 13 Days |
| Non-Cancellation | 35.55% | $88.64 | 16 Days |
Source: Squaremouth.com
Top Quote Filter Usage
Nov 3, 2025-Dec 3, 2025| Filter Name | % of All Searches | % of All Policies |
|---|---|---|
| Emergency Medical | 31.85% | 20.77% |
| Medical Evacuation | 26.88% | 19.14% |
| Primary Medical | 18.04% | 12.68% |
| Trip Interruption | 16.84% | 8.38% |
| Pre-existing Medical | 14.82% | 7.48% |
| Cancel For Medical | 13.35% | 7.23% |
| Cancel For Any Reason | 12.30% | 5.42% |
| Cruise | 8.49% | 6.61% |
| Travel Delay | 8.37% | 4.66% |
| Medical Deductible | 8.36% | 4.13% |
Source: Squaremouth.com
Customer Buying Trends:
Squaremouth’s Customer Buying Trends shows which travel insurance policies and providers are selected the most frequently.
Top-Selling Providers
Nov 3, 2025-Dec 3, 2025- Tin Leg
- IMG
- Travel Insured International
- Seven Corners
- Generali Global Assistance
- WorldTrips
- Berkshire Hathaway Travel Protection
- Travelex Insurance Services
- Aegis
- Blue Cross Blue Shield Global Solutions
Top-Selling Policies
Nov 3, 2025-Dec 3, 2025- Tin Leg - Gold
- IMG - iTravelInsured Choice
- Travel Insured International - FlexiPAX
- Seven Corners - Trip Protection Choice
- Generali Global Assistance - Standard
- Tin Leg - Luxury
- Berkshire Hathaway Travel Protection - ExactCare Value
- Travelex Insurance Services - Ultimate
- WorldTrips - Atlas International excl US
- Tin Leg - Standard
Available Topic Experts
Squaremouth's topic experts are on hand to answer your questions. Contact a member of our team for immediate media inquiries about Squaremouth Analytics, or to schedule an interview. We are available from 8am to 4pm ET, Monday through Friday.
